SPECIALISED AREAS

All About Eve

Impact has formed a strategic alliance with All About Eve – specialists in marketing to women who provide insights and understanding to bolster our strategic approach when developing campaigns for our clients.

All About Eve recognise that marketing to women is different and through their specialist services such as research/focus groups, marketing insights, case studies, material audits etc., are able to advise on authentic approaches that resonate with the audience.

All About Eve Business Principal, Linda McGregor, has over 20 years experience in marketing and advertising and, along with her equally experienced team, provides Impact with a unique resource that enables us to think smarter when developing campaigns for brands wanting to communicate effectively with women.